Blog
Product updates, event industry thinking, and behind-the-scenes from the Ventla team.
How to Actually Get Useful Feedback from Event Attendees
Stop collecting feedback that goes nowhere. Learn how to design pre-event surveys, live polls, and post-event follow-ups that give you insights you can actually act on.
How to Build Attendee Relationships That Last Beyond the Event
One-off events are expensive. Here's how to use your event platform to build ongoing relationships with attendees — through community tools, follow-up, and smart communication.
What Separates a Good Conference from One People Actually Talk About Afterwards
The conferences people remember and recommend aren't the biggest or most expensive ones. They're the ones that got specific things right. Here's what those things are.
Corporate Travel Events: How to Manage the Logistics Without Losing Your Mind
Managing a corporate travel event — a study trip, incentive travel, or international offsite — is a different challenge from a standard conference. Here's what to get right.
The Corporate Travel Event Playbook: What to Communicate, When, and How
Managing communication for a corporate travel event is harder than for a standard conference. Here's the complete playbook — what to send, when, and through which channel.
In-Person, Digital, or Hybrid: Choosing the Right Event Format in 2026
The event format landscape has settled. Here's how to choose between in-person, digital, and hybrid formats based on your audience, objectives, and budget in 2026.
What 'Innovative' Actually Means for Event Design in 2026
VR, AR, AI — the innovation vocabulary around events is everywhere. A grounded look at which innovations actually change attendee experience in 2026 and which are still mostly demos.
How to Measure What Actually Matters at Your Event
Learn how to use event platform data to measure real outcomes — from registration rates to NPS and sponsor ROI. A practical guide for event managers in 2026.
Event Communication That Actually Gets Read
Most event communication ends up ignored. Here's how to structure your pre-, during, and post-event messaging so attendees are informed without being overwhelmed.